Croco Motors is a leading automotive company in Zimbabwe, specializing in the sales and servicing of renowned brands such as Ford, Mazda, UD Trucks, KIA, Eicher, and Volvo.

With a strong presence across multiple locations, including Harare, Bulawayo, Masvingo, Chiredzi, Selous, Mutare, and Victoria Falls, Croco Motors continues to be a trusted name in the automotive industry.

Croco Motors is looking for a proactive and highly motivated Digital Sales and Marketing Representative to join our dynamic team in Harare. As a Digital Sales and Marketing Representative, you will play a crucial role in managing and coordinating our digital marketing and design platforms.

You will develop and implement digital marketing plans and campaigns, manage content creation, monitor budgets, optimize digital platforms, and collaborate with sales to ensure effective marketing strategies.

Duties and Responsibilities:

• Manage and coordinate the Digital Marketing and Design platforms, ensuring adherence to brand guidelines and reporting concerns to the Business Unit Manager.
• Develop and execute Digital Marketing plans and campaigns for assigned brands, aligning them with clear Key Performance Indicators (KPIs) to meet business needs and challenges.
• Create and manage content for Digital Marketing and Design activities, enhancing the company’s market presence.
• Conduct daily administrative tasks to ensure the smooth functioning and coordination of Digital Marketing and Design activities.
• Track and monitor Digital Marketing and Design budgets, updating spreadsheets, databases, and inventories with statistical, financial, and non-financial information.
• Optimize organization’s digital platforms, including the website, Facebook, Twitter, Instagram, LinkedIn, and email channels, to improve KPIs such as engagement, likes, shares, and tweets.
• Monitor the pacing and effectiveness of digital campaigns to ensure successful delivery.
• Analyze social conversations to maximize campaign performance.
• Stay updated on new digital marketing trends and ensure the brand remains at the forefront of industry developments.
• Collaborate with sales teams to ensure marketing campaigns and events resonate with existing customers and prospects.
• Generate new leads, thoroughly qualify leads and sales opportunities through digital advertising efforts.
• Establish and maintain positive relationships with external and internal stakeholders.
• Monitor competing digital media advertising to identify potential prospects for new business development.
• Prepare and present weekly and monthly metrics to account executives and clients.

Qualifications and Experience:

• Degree in Marketing/Design or a related field.
• Professional qualification in Graphic Design.
• Minimum of 3 years’ experience working on digital projects.
• Proficiency in Photoshop, Illustrator, and other Adobe Design Suite applications.
• Strong knowledge of SEO, PPC, Google AdWords, Content Management Systems, Facebook, Twitter, and Microsoft Office.
• Possession of a valid driver’s license.
• Excellent written and verbal communication skills.
• Well-organized with a customer-oriented approach.

If you are interested and meet the above requirements, please send your CV no later than 28 June 2024.